:: Marlboro Cigarettes ::
-
-
-
-
Marlboro Filter Plus One Minimum amount of cartons 2 -
-
Marlboro Menthol Lights Minimum amount of cartons 3 -
Marlboro MX4 Flavor (Medium) Minimum amount of cartons 2
Marlboro is the most word-wide known cigarette brand made by Altria Group, Inc. previously named Philip Morris Companies Inc... Originally Marlboro was exposed in 1847 at the London market but soon repositioned in the US. The greatest tobacco products' brand is named after Great Marlborough Street where its original London factory was situated. When the Cigarette brand first emerged on the market in 1920, they were marketed to women. The ads featured women and held the slogan "Mild as May." One of the traits of Marlboro cigs at that period was a red tip, which concealed women's lipstick marks. This approach was successful until World War II (1939-45), when slow sales caused Marlboro packs to be withdrawn from the market. In 1954, the Leo Burnett Company, a Chicago advertising agency, was given the task of making Marlboro cigarettes appealing to men. The result was the "tattooed man" campaign. It involved a series of print ads showing a man with a tattoo on his hand holding a Marlboro. The man would be one of several "manly" types, such as a policeman, a firefighter, a construction worker-or a cowboy. The agency studied consumer response, and the cowboy figure proved to be the most popular and by the 1957, the cowboy had replaced all the others.