:: EU Cigarettes

:: Camel Cigarettes ::

Camel cigarettes have been dominating the cigarette market for nearly 100 years. From the time of its launch in the market in 1913 this brand has enjoyed huge public support around the world. Camel cigarettes are the second most popular cigarette brand in the United States and the fifth most sought after brand in the world. This brand has a market share of 45% in the United States. Camel cigarettes are currently made using a blend of Virginia tobacco and Turkish tobacco.

Camel cigarettes give a lot of importance to promotional campaigns, in 1921 alone R.J. Reynolds spent more than $8million on marketing this brand. One of the marketing slogan initially used by Camel is - "Camel is a Pleasure to Burn." Another slogan reads "the Camels are coming" which was similar to an old Scottish song, "The Campbells are coming." This promotional campaign was an attempt to influence public opinion that coincided with the United States' entry into World War I, and later World War II. Another promotional activity was the use of camel called "Old Joe." The company used to drive trucks around the town with a picture of "Old Joe" and give out few free cigarettes. This was also done in local bars and clubs.

The manufacturers of Camel cigarettes use innovative technology for processing to make these cigarettes taste better than other brands. Today, Camel cigarettes are considered as a legend among other brands and they are sold worldwide in more than 100 counties. To attract people with different preferences who like to have options in taste, aroma, feel, strength, and cost, the brand has made available the following varieties: Platinum, gold, Silver (lights), Menthol Green Wides (lights), Turkish Silver (Ultra lights blend) etc. Apart from the above mentioned varieties there is the Menthol capsule cigarette that contains a bead that is filled with menthol liquid, which gives the smoker an additional flavor of menthol. Again different varieties like Mellow, Robust, Winter chill, etc. are available in the markets worldwide.

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